Masterclass Certificate in YouTube Ad Creative: Mobile-First

Name: Masterclass Certificate in YouTube Ad Creative: Mobile-First
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The Masterclass Certificate in YouTube Ad Creative: Mobile-First course is a must-take for professionals seeking to excel in digital marketing. This course emphasizes the importance of mobile-first content creation, a critical skill as mobile devices account for over half of all global web traffic.

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AboutThisCourse

In this course, learners will gain essential skills in creating mobile-optimized YouTube ads that engage, entertain, and convert. With a focus on industry-demanded concepts such as storytelling, visual design, and analytics, this course equips learners with the tools necessary to succeed in today's dynamic digital landscape. By completing this course, learners will not only earn a prestigious Masterclass certificate but also demonstrate a deep understanding of mobile-first ad creative strategies. This knowledge is highly valuable for career advancement, whether in-house or at an agency, and is sure to impress employers and clients alike. In short, the Masterclass Certificate in YouTube Ad Creative: Mobile-First course is an investment in your professional growth and a critical step towards mastering the art of mobile-first advertising.

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CourseDetails

• Mobile-First Ad Creative Strategy: Understanding the importance of mobile-first design, user behavior, and ad placement on YouTube.
• Designing for Vertical Video: Best practices for creating visually compelling vertical videos, including aspect ratios, text placement, and storytelling techniques.
• Crafting Impactful Storytelling: Techniques for creating engaging narratives tailored for mobile viewers, incorporating emotional hooks, and capturing audience attention.
• Optimizing Ad Creatives for Mobile: Tips for optimizing visuals, audio, and copy for mobile devices, ensuring fast load times, and maximizing viewer engagement.
• Call-to-Action (CTA) Design for Mobile: Effective CTA strategies, including placement, color, and copy, to drive user engagement and conversions.
• Understanding YouTube Ad Formats: Comprehensive overview of YouTube ad formats, such as skippable and non-skippable ads, bumper ads, sponsored cards, and display ads.
• A/B Testing and Data Analysis: Strategies for A/B testing ad creatives, measuring performance, and analyzing data to optimize campaigns for mobile devices.
• YouTube Analytics and Metrics: Mastering YouTube's analytics tools, understanding key metrics, and leveraging data to improve ad performance and ROI.
• Successful Case Studies and Examples: Analyzing successful YouTube ad campaigns, identifying best practices, and learning from industry leaders.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN YOUTUBE AD CREATIVE: MOBILE-FIRST

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London School of International Business (LSIB)

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05 May 2025

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