Global Certificate in LinkedIn Ads: Performance Marketing

Name: Global Certificate in LinkedIn Ads: Performance Marketing
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The Global Certificate in LinkedIn Ads: Performance Marketing is a comprehensive course that empowers learners with the skills to create and optimize LinkedIn advertising campaigns. This certification is crucial in today's digital age, where businesses increasingly rely on LinkedIn as a powerful B2B marketing platform.

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AboutThisCourse

With over 660 million professional users, LinkedIn offers unparalleled opportunities for reaching targeted audiences. This course teaches learners how to leverage LinkedIn's advertising tools to drive traffic, generate leads, and boost conversions. Upon completion, learners will be equipped with essential skills in performance marketing, including audience targeting, ad creation, campaign management, and analytics. These skills are in high demand across industries, making this course an excellent investment for career advancement and professional growth.

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CourseDetails

• Unit 1: Introduction to LinkedIn Ads: An Overview
• Unit 2: Setting Up & Optimizing LinkedIn Ad Accounts
• Unit 3: Crafting Effective LinkedIn Sponsored Content
• Unit 4: Mastering LinkedIn Text Ads & Sponsored InMail Campaigns
• Unit 5: LinkedIn Audience Targeting: Reaching the Right Professionals
• Unit 6: Utilizing LinkedIn Lead Gen Forms for Maximum Conversions
• Unit 7: Analyzing LinkedIn Ad Performance & Campaign Metrics
• Unit 8: A/B Testing & Optimizing LinkedIn Ad Campaigns
• Unit 9: Budgeting & Bid Strategies for LinkedIn Advertising
• Unit 10: LinkedIn Advertising Best Practices & Advanced Techniques

CareerPath

In the UK's thriving digital marketing landscape, the Global Certificate in LinkedIn Ads: Performance Marketing program empowers professionals to excel in various key roles. This 3D Google Charts pie chart illustrates the distribution of opportunities for these roles, providing a snapshot of the current job market. *Paid Advertising Specialist (35%)*: Professionals with a Global Certificate in LinkedIn Ads: Performance Marketing are well-positioned to succeed in paid advertising, managing campaigns and maximizing ROI for businesses across various platforms. *Performance Marketing Manager (25%)*: The growing demand for performance marketing managers underscores the need for experts capable of strategizing, executing, and optimizing comprehensive digital marketing campaigns. *LinkedIn Ads Expert (20%)*: With the rising popularity of LinkedIn as a professional networking platform, companies increasingly seek certified LinkedIn Ads Experts to drive targeted ad campaigns and expand brand reach. *Digital Marketing Analyst (15%)*: As businesses rely more on data-driven decision-making, digital marketing analysts with a Global Certificate in LinkedIn Ads: Performance Marketing are invaluable in evaluating campaign performance and adjusting strategies accordingly. *Social Media Advertising Specialist (5%)*: The ever-evolving social media landscape creates opportunities for experts to craft compelling content, engage audiences, and measure the impact of social media advertising initiatives. This transparent, responsive 3D pie chart offers insights into the current state of the UK's job market, shedding light on roles and skill demand for professionals with a Global Certificate in LinkedIn Ads: Performance Marketing.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN LINKEDIN ADS: PERFORMANCE MARKETING

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London School of International Business (LSIB)

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05 May 2025

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