Certificate Ad Fraud: Smarter Outcomes

Name: Certificate Ad Fraud: Smarter Outcomes
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The Certificate in Ad Fraud: Smarter Outcomes is a comprehensive course designed to tackle the growing issue of ad fraud in the digital marketing industry. This program emphasizes the importance of detecting, preventing, and mitigating the impact of ad fraud, thereby ensuring smarter outcomes for businesses and marketers.

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AboutThisCourse

With the rapid increase in digital ad spending, the demand for professionals skilled in ad fraud detection and prevention has never been higher. By enrolling in this course, learners will gain essential skills to protect their organization's ad budgets and maintain the integrity of digital advertising campaigns. Through expert instruction and hands-on experience, this course equips learners with the necessary knowledge to identify and combat various types of ad fraud. Graduates will be well-prepared to advance their careers in digital marketing, data analysis, or ad operations, with a highly sought-after skill set in today's competitive job market.

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CourseDetails

• Ad Fraud Basics
• Understanding Ad Fraud Types: Bot Traffic, Click Spam, SDK Spoofing
• Ad Fraud Detection Techniques: Machine Learning, Rule-Based Systems
• Measuring Ad Fraud: Key Metrics and Analytics
• Ad Fraud Prevention Strategies: Whitelists, Blacklists, and Device Fingerprinting
• Mobile Ad Fraud: In-App and Mobile Web Threats
• Ad Fraud Case Studies: Real-World Examples and Lessons Learned
• Industry Collaboration: Working Together to Combat Ad Fraud
• Future of Ad Fraud: Emerging Threats and Solutions

CareerPath

The Certificate Ad Fraud: Smarter Outcomes program prepares professionals for various roles in the growing field of ad fraud detection and prevention. This 3D pie chart displays the latest job market trends in the UK, highlighting the percentage of professionals employed in each role. Ad Fraud Analysts account for 40% of the workforce, reflecting the demand for professionals skilled in identifying and mitigating ad fraud. Ad Fraud Consultants make up 30% of the industry, offering expert guidance to businesses on implementing effective anti-fraud strategies. Engineering roles, such as Ad Fraud Engineers, represent 20% of the workforce, focusing on the development and integration of ad fraud prevention tools. Ad Fraud Managers hold the remaining 10% of positions, overseeing the implementation and management of ad fraud detection and prevention measures. With the ad fraud landscape continuously evolving, these roles offer exciting opportunities for professionals to contribute to the growth and success of organizations in the UK and beyond.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE AD FRAUD: SMARTER OUTCOMES

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London School of International Business (LSIB)

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05 May 2025

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