Professional Certificate in Mobile Retargeting for E-commerce

Name: Professional Certificate in Mobile Retargeting for E-commerce
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The Professional Certificate in Mobile Retargeting for E-commerce is a comprehensive course designed to equip learners with essential skills for career advancement in the mobile retargeting industry. This course emphasizes the importance of mobile retargeting as a powerful strategy to re-engage potential customers who have shown interest in a product or service, but haven't yet made a purchase.

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AboutThisCourse

With the rapid growth of mobile devices and e-commerce, mobile retargeting has become a critical component of digital marketing. This course covers the essentials of mobile retargeting, including campaign planning, audience segmentation, ad creation, attribution modeling, and performance optimization. By completing this course, learners will gain a deep understanding of mobile retargeting best practices and be able to develop and execute successful mobile retargeting campaigns. This course is ideal for digital marketers, e-commerce professionals, and growth hackers looking to expand their skillset and advance their careers in the fast-paced world of mobile marketing.

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CourseDetails

• Introduction to Mobile Retargeting: Understanding the Basics
• User Behavior Analytics: Tracking and Analyzing Mobile User Data
• Creating Effective Mobile Ads: Best Practices and Design Principles
• Dynamic Creative Optimization: Personalizing Ads for Maximum Impact
• Mobile Retargeting Strategies: Audience Segmentation and Campaign Planning
• Mobile Attribution and Measurement: Tracking Performance and ROI
• Privacy Compliance: Navigating Regulations and Data Protection Policies
• Cross-Device Retargeting: Bridging the Gap Between Desktop and Mobile
• Advanced Mobile Retargeting Techniques: Machine Learning and Predictive Analytics

CareerPath

The e-commerce industry has experienced significant growth in recent years, with mobile retargeting becoming an essential strategy for businesses. With the Professional Certificate in Mobile Retargeting for E-commerce, you can gain an advantage and excel in this competitive field. Let's explore the three primary roles related to mobile retargeting in the UK job market, represented in a 3D pie chart. 1. **Mobile Retargeting Specialist (65%)** As a Mobile Retargeting Specialist, you will be responsible for creating and optimizing retargeting campaigns, analyzing user behavior, and collaborating with cross-functional teams. This role requires a deep understanding of mobile marketing, user acquisition, and data analysis. 2. **E-commerce Marketing Manager (30%)** E-commerce Marketing Managers lead and strategize marketing initiatives, including mobile retargeting campaigns. They focus on improving the overall online presence, driving sales, and enhancing customer experiences. This role demands strong communication, leadership, and analytical skills. 3. **Data Analyst for Mobile Retargeting (5%)** Data Analysts for Mobile Retargeting interpret and analyze large datasets to identify trends, patterns, and insights. They provide valuable recommendations for improving mobile retargeting strategies and optimizing campaigns to increase ROAS (Return on Ad Spend). These roles are in high demand as businesses aim to improve their mobile retargeting efforts. By earning a Professional Certificate in Mobile Retargeting for E-commerce, you will gain a competitive edge and become an invaluable asset in the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN MOBILE RETARGETING FOR E-COMMERCE

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London School of International Business (LSIB)

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05 May 2025

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