Executive Development Programme Ad Fraud & Strategic Planning

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The Executive Development Programme in Ad Fraud & Strategic Planning is a certificate course designed to empower professionals with the knowledge and skills to combat ad fraud and optimize digital advertising strategies. This program is critical in today's digital era, where ad fraud costs the industry billions annually.

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AboutThisCourse

By understanding the complexities of ad fraud, learners can protect their organization's advertising investments and ensure maximum ROI. With a focus on strategic planning, this course equips learners with the ability to develop data-driven marketing strategies that minimize fraud risk and maximize campaign performance. Learners will gain hands-on experience with industry-leading ad fraud detection tools and techniques, providing them with a competitive edge in the job market. This program is ideal for marketing professionals, digital advertising specialists, and business leaders seeking to enhance their strategic thinking, analytical skills, and industry expertise. By completing this course, learners will be better positioned for career advancement and success in the rapidly evolving digital advertising landscape.

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CourseDetails

โ€ข Understanding Ad Fraud: An Overview
โ€ข Types of Ad Fraud: Identifying Fraudulent Activities
โ€ข Measuring Ad Fraud: Techniques and Tools
โ€ข Impact of Ad Fraud on Business Revenue and Reputation
โ€ข Strategies to Prevent Ad Fraud: Best Practices
โ€ข Building a Fraud-Resistant Ad Strategy: Key Considerations
โ€ข Data Analysis for Ad Fraud Detection
โ€ข Case Studies: Real-World Examples of Ad Fraud and Prevention
โ€ข Legal and Ethical Implications of Ad Fraud: Compliance and Risk Management
โ€ข Future Trends in Ad Fraud and Mitigation Strategies

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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EXECUTIVE DEVELOPMENT PROGRAMME AD FRAUD & STRATEGIC PLANNING
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London School of International Business (LSIB)
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05 May 2025
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