Professional Certificate in Data-Driven Web Analytics Essentials

Name: Professional Certificate in Data-Driven Web Analytics Essentials
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The Professional Certificate in Data-Driven Web Analytics Essentials is a crucial course designed to equip learners with essential skills for career advancement in the data-driven web analytics industry. This program focuses on imparting knowledge about collecting, analyzing, and utilizing web data to optimize website performance, enhance user experience, and make informed business decisions.

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AboutThisCourse

In today's digital age, organizations heavily rely on data-driven strategies to stay competitive. Consequently, the demand for professionals who can effectively interpret and apply web analytics insights has surged. This course is designed to meet this industry demand by providing learners with hands-on experience using industry-standard tools such as Google Analytics and Tableau. Upon completion, learners will have a solid understanding of key web analytics concepts and be able to apply them in real-world scenarios. They will be equipped with the skills to extract valuable insights from web data, enabling them to drive impactful changes and optimizations in their organizations.

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CourseDetails

• Web Analytics Fundamentals
• Understanding Key Performance Indicators (KPIs)
• Data Collection and Analysis Techniques
• Google Analytics Setup and Configuration
• Segmentation and Cohort Analysis
• Conversion Tracking and Attribution Modeling
• Data Visualization and Reporting
• Privacy and Data Security in Web Analytics
• Advanced Analytics Tools and Techniques

CareerPath

The **Professional Certificate in Data-Driven Web Analytics Essentials** is a popular choice for professionals seeking to enhance their skills in web analytics. With the increasing demand for data-driven decision-making, the job market trends show a steady growth in roles such as Web Analyst, Data Analyst, Business Intelligence Analyst, and Digital Analytics Consultant. In the UK, the average salary ranges for these roles are: - Web Analyst: £30,000 - £45,000 - Data Analyst: £25,000 - £40,000 - Business Intelligence Analyst: £30,000 - £50,000 - Digital Analytics Consultant: £35,000 - £60,000 As you can see, the 3D Pie chart above represents the percentage of professionals in these roles, offering a clear visualization of the demand in the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN DATA-DRIVEN WEB ANALYTICS ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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