Masterclass Certificate in Market Research & Brand Building

Name: Masterclass Certificate in Market Research & Brand Building
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The Masterclass Certificate in Market Research & Brand Building is a comprehensive course that equips learners with essential skills for career advancement in marketing. This program emphasizes the importance of data-driven decision-making in market research and brand building, making it highly relevant to today's industry demands.

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AboutThisCourse

Through hands-on projects, real-world case studies, and interactive lectures, learners will gain a deep understanding of market research methodologies, consumer behavior, brand strategy, and positioning. They will also develop critical thinking and problem-solving skills that are highly valued by employers. Upon completion, learners will have a portfolio of work to showcase their skills and knowledge to potential employers. This certificate course is an excellent opportunity for marketing professionals, entrepreneurs, and students to gain a competitive edge in the job market and advance their careers in market research and brand building. In summary, the Masterclass Certificate in Market Research & Brand Building course is a valuable investment for anyone looking to build a successful career in marketing, as it provides the essential skills and knowledge needed to excel in this field.

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CourseDetails

• Unit 1: Introduction to Market Research & Brand Building
• Unit 2: Understanding Market Segmentation & Targeting
• Unit 3: Conducting Primary & Secondary Research
• Unit 4: Analyzing Quantitative & Qualitative Data
• Unit 5: Brand Identity & Positioning
• Unit 6: Developing a Marketing Communication Strategy
• Unit 7: Measuring Brand Equity & ROI
• Unit 8: Leveraging Digital & Social Media Channels for Brand Building
• Unit 9: Customer Experience Management for Building Strong Brands
• Unit 10: Ethics & Regulations in Market Research & Brand Building

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN MARKET RESEARCH & BRAND BUILDING

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London School of International Business (LSIB)

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05 May 2025

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