Executive Development Programme in Social Media Planning: Strategic Framework

Name: Executive Development Programme in Social Media Planning: Strategic Framework
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The Executive Development Programme in Social Media Planning: Strategic Framework certificate course is a comprehensive program designed to meet the growing industry demand for social media expertise. This course emphasizes the importance of social media planning in today's digital age, where businesses increasingly rely on online platforms to connect with their customers.

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AboutThisCourse

By enrolling in this course, learners will gain essential skills in social media strategy, planning, and execution. They will understand how to leverage social media data for business insights, develop a strategic framework for social media planning, and measure the effectiveness of social media campaigns. These skills are critical for career advancement in various fields, including marketing, communications, public relations, and digital media. In addition, the course provides learners with practical tools and techniques to create effective social media strategies that align with their organization's goals and objectives. By the end of the course, learners will have a solid understanding of social media planning and be able to apply their skills to real-world scenarios, making them valuable assets in their respective fields.

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CourseDetails

• Social Media Strategy
• Digital Marketing Fundamentals
• Social Media Listening & Monitoring
• Competitor Analysis in Social Media
• Social Media Content Planning
• Paid Social Media Advertising
• Social Media Analytics & Metrics
• Social Media Crisis Management
• Legal & Ethical Considerations in Social Media
• Emerging Trends in Social Media

CareerPath

The Executive Development Programme in Social Media Planning offers diverse roles with varying job market trends, salary ranges, and skill demand in the UK. The 3D pie chart above visually represents the distribution of roles in this field, revealing essential insights for professionals seeking to advance their careers. 1. Social Media Strategist (35%): This role involves creating and implementing strategic social media plans, aligning with business goals, and maximizing engagement with target audiences. Job market trends are on the rise, with competitive salary ranges and high demand for expertise in this field. 2. Content Developer (25%): Content developers focus on creating engaging content for various platforms, ensuring consistency and alignment with brand messaging. With increasing social media user engagement, content developers can expect a stable job market and growing demand for their skills. 3. Influencer Marketing Manager (20%): Influencer marketing managers oversee campaigns and collaborations with influencers to promote brand awareness and increase sales. As influencer marketing gains popularity, this role sees growing demand and competitive salary ranges. 4. Data Analyst (15%): Data analysts collect and interpret data from social media campaigns to assess their effectiveness and optimize future strategies. The role is essential for data-driven decision-making, and high demand for analytical skills translates to attractive salary ranges. 5. SEO Specialist (5%): SEO specialists optimize websites and content to rank higher on search engine results, increasing organic traffic. This niche role requires constant learning and adaptation, but the rewards can be substantial in terms of job security and remuneration.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA PLANNING: STRATEGIC FRAMEWORK

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London School of International Business (LSIB)

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05 May 2025

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