Global Certificate in Performance-Based Retargeting

Name: Global Certificate in Performance-Based Retargeting
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The Global Certificate in Performance-Based Retargeting is a comprehensive course designed to empower digital marketing professionals with the skills to create and optimize performance-based retargeting campaigns. This course is critical for anyone looking to stay ahead in the ever-evolving digital marketing landscape, with retargeting becoming increasingly important for businesses to re-engage potential customers.

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AboutThisCourse

Learners will gain a deep understanding of the principles of performance-based retargeting, how to create effective retargeting campaigns, and how to analyze and optimize campaign performance. The course covers essential topics such as audience segmentation, ad creation, campaign management, and attribution modeling. By the end of the course, learners will have the skills to create and manage high-performing retargeting campaigns that drive results for their organization. This course is an excellent opportunity for digital marketing professionals to enhance their skillset, increase their value to employers, and advance their careers in the industry.

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CourseDetails

• Introduction to Performance-Based Retargeting: Understanding the Basics
• Targeting Strategies: Identifying and Segmenting Audiences
• Creative Development: Crafting Engaging Ads for Retargeting
• Tracking and Attribution: Measuring the Impact of Retargeting Campaigns
• Optimization Techniques: Improving Campaign Performance
• Privacy Compliance: Navigating Regulations and Best Practices
• Cross-Channel Retargeting: Expanding Your Reach
• Artificial Intelligence: Leveraging Machine Learning for Retargeting
• Case Studies: Examining Successful Retargeting Campaigns

CareerPath

The Global Certificate in Performance-Based Retargeting is a comprehensive program designed for professionals seeking to advance their skills in data-driven digital marketing. The following 3D pie chart showcases various roles in the industry with their respective job market shares, illustrating the growing demand for these positions in the UK. As a digital marketing expert, understanding the trends and skill requirements in your niche can help you tailor your learning experience and focus on the most relevant competencies. Explore the job market trends, salary ranges, and skill demands associated with these roles to optimize your career advancement. The chart highlights five prominent roles in the field, with Digital Marketing Specialist taking the lead with a 35% share. SEO Specialist follows closely behind with a 25% share, while PPC Specialist and Data Analyst roles represent 20% and 15% of the market share, respectively. Finally, Web Developer roles account for 5% of the market share. Stay updated with the latest industry insights and trends to maximize your potential in the competitive digital marketing landscape. With the Global Certificate in Performance-Based Retargeting, you'll be well-equipped to succeed in a variety of roles and contribute to your organization's success.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN PERFORMANCE-BASED RETARGETING

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London School of International Business (LSIB)

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05 May 2025

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