Masterclass Certificate in Advocacy and Integrated Marketing Communications

Name: Masterclass Certificate in Advocacy and Integrated Marketing Communications
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The Masterclass Certificate in Advocacy and Integrated Marketing Communications is a comprehensive course designed to equip learners with essential skills for career advancement in marketing and communications. This course emphasizes the importance of integrated marketing strategies, focusing on advocacy as a key driver of brand growth and consumer engagement.

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AboutThisCourse

In an era where consumers demand authenticity and value-driven content, this course empowers learners to develop and implement effective marketing communications plans that align business objectives with audience needs. Learners will gain hands-on experience in data-driven storytelling, content marketing, social media strategies, and cross-functional collaboration, ensuring they are well-prepared to excel in today's competitive marketing landscape. With a strong industry demand for professionals skilled in integrated marketing communications and advocacy, this course provides a valuable opportunity for learners to enhance their expertise, improve their marketability, and contribute to the long-term success of their organizations.

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CourseDetails

• Advocacy and IMC Overview
• Stakeholder Management in Advocacy Campaigns
• Principles of Integrated Marketing Communications
• Strategic Planning for Advocacy and IMC
• Digital Advocacy and Social Media Strategies
• Content Marketing for Advocacy
• Measuring Advocacy and IMC Success
• Ethics in Advocacy and IMC
• Case Studies in Advocacy and Integrated Marketing Communications

CareerPath

The **Masterclass Certificate in Advocacy and Integrated Marketing Communications** is a valuable credential for professionals seeking career growth in various marketing roles. In the UK, the demand for experts in this field is on the rise. Here are the most in-demand jobs, their market trends, and average salary ranges, visualized through a 3D pie chart. Public Relations Specialists: These professionals facilitate communication between organizations and the public. With a 30% share in the job market, their average salary ranges from £25,000 to £40,000. Marketing Managers: Overseeing marketing strategies, these professionals claim a 25% share. Their average salary ranges from £30,000 to £60,000. Content Writers: Creating engaging content for various platforms, content writers hold a 20% share with an average salary ranging from £22,000 to £40,000. Social Media Managers: Handling brand representation on social media platforms, they hold a 15% share with an average salary ranging from £22,000 to £40,000. Digital Marketing Analysts: Analysing data to optimize marketing efforts, they hold a 10% share with an average salary ranging from £25,000 to £45,000.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN ADVOCACY AND INTEGRATED MARKETING COMMUNICATIONS

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London School of International Business (LSIB)

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05 May 2025

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