Executive Development Programme in SQL for Marketing Transformation

Name: Executive Development Programme in SQL for Marketing Transformation
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The Executive Development Programme in SQL for Marketing Transformation is a certificate course designed to enhance your marketing skills through data-driven decision making. This program emphasizes the importance of SQL (Structured Query Language) in marketing, a skill highly sought after in today's data-driven industry.

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AboutThisCourse

By learning SQL, you'll be able to extract, manipulate, and analyze complex data sets, providing valuable insights for marketing strategies. The course is structured to equip learners with essential skills, enabling them to drive marketing transformation and advance their careers. With the increasing demand for data-savvy marketers, this course will give you a competitive edge, bridging the gap between marketing and data analysis. You'll learn to interpret data, make informed decisions, and strategically influence marketing outcomes. Enhance your marketing career with this industry-relevant SQL for Marketing Transformation certificate course.

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CourseDetails

• SQL Fundamentals
• Data Manipulation Language (DML)
• Data Definition Language (DDL)
• Data Querying with SELECT statements
• Using JOINs to combine tables
• Aggregating Data with SQL Functions
• Filtering Data with WHERE and HAVING clauses
• Grouping Data with GROUP BY
• Using Subqueries and Views
• SQL Security and Best Practices

CareerPath

The **Executive Development Programme in SQL for Marketing Transformation** is designed to equip professionals with the necessary skills to drive marketing success using data-driven insights. This section showcases relevant statistics using a 3D pie chart, highlighting job market trends, salary ranges, and skill demands in the UK for marketing transformation roles: - **Marketing Analyst**: Professionals with SQL skills can harness data to improve marketing strategies, analyze customer behavior, and enhance overall campaign performance. - **Data Scientist**: These experts can leverage SQL to extract valuable insights from large datasets, leading to improved decision-making and optimized marketing campaigns. - **Business Intelligence Developer**: SQL proficiency enables these professionals to create powerful data visualizations and reports for marketing teams, fostering data-driven decision-making. - **CRM Manager**: An understanding of SQL helps CRM managers analyze customer data, create targeted marketing campaigns, and improve customer engagement. - **Marketing Technologist**: SQL skills allow marketing technologists to build and manage marketing technology stacks, as well as analyze the performance of marketing campaigns and technologies. Explore the interactive 3D pie chart below for a visual representation of the job market trends in the UK for these roles, and discover the impact of SQL skills on marketing transformation career paths.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN SQL FOR MARKETING TRANSFORMATION

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London School of International Business (LSIB)

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05 May 2025

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