Executive Development Programme in Pet-Focused Product Innovation
-- ViewingNowThe Executive Development Programme in Pet-Focused Product Innovation is a certificate course designed to empower professionals with the skills necessary to thrive in the rapidly growing pet care industry. This program emphasizes the importance of understanding consumer needs and translating them into innovative products that improve pet health and well-being.
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⢠Pet-Focused Product Innovation Fundamentals: Understanding the pet product market, consumer trends, and the importance of innovation in the industry. ⢠Market Research and Analysis: Techniques for gathering and analyzing data on pet owners, competitors, and market opportunities. ⢠Ideation and Concept Development: Methods for generating and evaluating new product ideas, with a focus on pet-related products. ⢠Design Thinking for Pet Products: Applying design thinking principles to create innovative and user-centered pet products. ⢠Prototyping and Testing: Techniques for creating and testing prototypes, including user testing and focus groups. ⢠Regulatory Compliance and Safety Standards: Understanding and navigating regulations and safety standards for pet products. ⢠Supply Chain Management and Manufacturing: Best practices for managing supply chains, working with manufacturers, and ensuring quality control. ⢠Marketing and Sales Strategy: Developing effective marketing and sales strategies for pet-focused products. ⢠Scaling and Growth: Strategies for scaling production, expanding distribution, and driving growth in the pet product market.
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