Global Certificate in CMS and Digital Growth Strategies
-- ViewingNowThe Global Certificate in CMS and Digital Growth Strategies is a comprehensive course designed to empower learners with the essential skills required in the modern digital landscape. This certificate course focuses on Content Management Systems (CMS), a critical tool for digital marketing and growth strategies.
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⢠Fundamentals of CMS: An introduction to Content Management Systems, their importance, and different types of CMS platforms.
⢠WordPress Basics: Hands-on training on using WordPress, including creating pages, posts, and customizing themes.
⢠Website Optimization: Techniques for optimizing websites for speed, SEO, and user experience.
⢠Content Strategy: Developing a content strategy, including editorial calendars, content creation, and curation.
⢠Social Media Integration: Integrating social media into CMS platforms for better reach and engagement.
⢠Analytics and Reporting: Setting up and analyzing website analytics, understanding key performance indicators (KPIs), and reporting on digital growth strategies.
⢠Conversion Rate Optimization: Techniques for increasing website conversions, including A/B testing, landing page optimization, and call-to-action (CTA) placement.
⢠Email Marketing Integration: Integrating email marketing into CMS platforms, including creating and managing email lists, and automating email campaigns.
⢠Advanced CMS Features: Advanced features of CMS platforms, including custom post types, plugins, and integrations with third-party tools.
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