Certificate in Ad Tech Measurement
-- ViewingNowThe Certificate in Ad Tech Measurement is a comprehensive course designed to empower learners with the essential skills needed to thrive in the rapidly evolving advertising technology industry. This course focuses on the critical area of ad tech measurement, providing learners with a deep understanding of the latest tools, techniques, and best practices for measuring and optimizing digital advertising campaigns.
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⢠Unit 1: Introduction to Ad Tech Measurement
⢠Unit 2: Key Performance Indicators (KPIs) in Ad Tech
⢠Unit 3: Tracking and Attribution Models
⢠Unit 4: Data Analysis for Ad Tech Measurement
⢠Unit 5: Ad Tech Tools and Platforms
⢠Unit 6: Cross-Device and Cross-Channel Measurement
⢠Unit 7: Fraud Detection and Prevention in Ad Tech
⢠Unit 8: Data Privacy and Compliance in Ad Tech Measurement
⢠Unit 9: Case Studies in Ad Tech Measurement
⢠Unit 10: Future Trends and Innovations in Ad Tech Measurement
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