Professional Certificate in Crisis Communication and Thought Leadership
-- ViewingNowThe Professional Certificate in Crisis Communication and Thought Leadership is a comprehensive course designed to empower professionals with the skills to navigate complex corporate communications. In an era of constant disruption, this course gains importance as it teaches learners how to maintain brand reputation during crises.
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⢠Unit 1: Introduction to Crisis Communication
⢠Unit 2: Developing a Crisis Communication Plan
⢠Unit 3: Identifying Stakeholders and Building Relationships
⢠Unit 4: Message Development and Delivery in a Crisis
⢠Unit 5: Social Media and Crisis Communication
⢠Unit 6: Media Relations in Crisis Situations
⢠Unit 7: Ethical Considerations in Crisis Communication
⢠Unit 8: Case Studies: Real-World Crisis Communication Examples
⢠Unit 9: Thought Leadership and Reputation Management
⢠Unit 10: Building a Culture of Preparedness and Resilience
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