Executive Development Programme Product Management: Creating a Product-Centric Culture
-- ViewingNowThe Executive Development Programme in Product Management: Creating a Product-Centric Culture is a certificate course designed to empower professionals with the necessary skills to drive product success in their organizations. This program emphasizes the importance of a product-centric culture, where product management becomes a core strategy for business growth and innovation.
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⢠Product Strategy: Defining and executing a product strategy that aligns with business goals and customer needs.
⢠Product Development: Utilizing user-centered design principles, Agile methodologies, and Lean principles to develop products that meet customer needs.
⢠Data-Driven Decision Making: Leveraging data analytics and market research to inform product decisions and measure success.
⢠Cross-Functional Collaboration: Building and managing cross-functional teams to drive product success, including collaboration with sales, marketing, and engineering.
⢠Product Marketing: Developing and executing product marketing strategies that effectively communicate the value of the product to customers and stakeholders.
⢠Product Lifecycle Management: Managing the entire product lifecycle, from ideation to sunsetting, to maximize product value and ensure a successful product-centric culture.
⢠Roadmapping: Creating and managing product roadmaps that align with business goals, customer needs, and market trends.
⢠Stakeholder Management: Building and maintaining strong relationships with key stakeholders, including executives, customers, and partners.
⢠Product Leadership: Developing and demonstrating product leadership skills, including communication, vision, and strategic thinking.
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This section focuses on the role of product management within executive development programs in the UK, highlighting job market trends, salary ranges, and skill demand.
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