Global Certificate Product Performance Reporting for Digital Businesses
-- ViewingNowThe Global Certificate in Product Performance Reporting for Digital Businesses is a crucial course designed to meet the growing industry demand for professionals who can effectively measure and analyze product performance in the digital landscape. This course equips learners with essential skills in key areas such as data-driven decision making, product performance metrics, and digital analytics.
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⢠Digital Product Performance Metrics: Understanding and measuring key performance indicators (KPIs) for digital products, including user engagement, conversion rates, and customer lifetime value.
⢠Data Collection and Analysis: Strategies for gathering and analyzing data, including A/B testing, cohort analysis, and funnel analysis.
⢠Performance Reporting Best Practices: Techniques for creating and delivering effective performance reports, including visualization tools and actionable insights.
⢠Digital Business Analytics Tools: Overview of popular analytics tools for digital businesses, including Google Analytics, Adobe Analytics, and Mixpanel.
⢠Customer Segmentation and Targeting: Methods for segmenting customers and targeting specific groups, including RFM analysis and persona development.
⢠Data Privacy and Security: Best practices for protecting data and ensuring privacy, including compliance with regulations like GDPR and CCPA.
⢠Integrating Data Across Channels: Strategies for integrating data from multiple channels, including web, mobile, and social media.
⢠Advanced Analytics Techniques: Introduction to advanced analytics techniques, including predictive analytics and machine learning.
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