Global Certificate in PR: Studio PR in the Digital Age

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The Global Certificate in PR: Studio PR in the Digital Age is a comprehensive course designed to meet the growing industry demand for PR professionals with digital skills. This certificate program emphasizes the importance of digital tools and techniques in modern public relations, empowering learners to create and manage effective digital PR campaigns.

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With a focus on hands-on experience and real-world application, the course equips learners with essential skills in areas such as social media, content marketing, data analysis, and visual storytelling. By earning this certification, learners demonstrate their ability to adapt to the ever-evolving digital landscape and deliver results that align with business objectives. In today's fast-paced and interconnected world, the ability to communicate effectively across digital channels is crucial for career advancement in PR. This course provides learners with the knowledge and skills they need to succeed in a competitive job market, making it an ideal choice for both aspiring and established PR professionals looking to stay ahead of the curve.

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과정 세부사항

• Unit 1: Introduction to Public Relations in the Digital Age
• Unit 2: PR Strategy and Planning in a Global Context
• Unit 3: Digital Tools and Platforms for PR
• Unit 4: Content Creation and Curation for PR
• Unit 5: Social Media Management for PR Professionals
• Unit 6: Media Relations in the Digital Age
• Unit 7: Crisis Communications and Reputation Management Online
• Unit 8: Measuring PR Success in the Digital Age
• Unit 9: Ethics and Compliance in Global PR
• Unit 10: Future Trends in Digital PR

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