Certificate in Brand Management for Retail Investors
-- ViewingNowThe Certificate in Brand Management for Retail Investors is a comprehensive course designed to empower learners with the essential skills needed to thrive in the dynamic retail industry. This program highlights the importance of brand management in driving customer loyalty, increasing market share, and boosting financial performance.
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GBP £ 140
GBP £ 202
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⢠Brand Strategy Development: Understanding the target market, competitive analysis, and positioning.
⢠Retail Branding: The role of branding in retail, creating a unique brand identity and retail brand management.
⢠Digital Brand Management: Managing brand presence on social media, websites, and online marketplaces.
⢠Brand Identity Design: Creating a visual identity, logo design, and brand guidelines.
⢠Brand Positioning and Messaging: Developing a clear brand message and positioning in the market.
⢠Brand Management Tools and Metrics: Measuring brand performance and using management tools.
⢠Legal and Ethical Considerations in Brand Management: Protecting brand trademarks, copyrights and ethical considerations.
⢠Brand Partnerships and Collaborations: Building strategic partnerships and collaborations to strengthen the brand.
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