Certificate in Website Data Analytics Fundamentals
-- ViewingNowThe Certificate in Website Data Analytics Fundamentals is a comprehensive course designed to equip learners with essential data analytics skills for career advancement. In today's digital age, businesses rely heavily on data to make informed decisions, making this course increasingly important.
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⢠Introduction to Web Analytics: Understanding the basics of website data analytics, its importance, and key metrics.
⢠Data Collection and Processing: Learning about data sources, tracking codes, and data cleaning techniques.
⢠Google Analytics Setup and Configuration: Setting up a Google Analytics account, property, and views, implementing basic tracking.
⢠Google Analytics Reports: Understanding standard reports, including audience, acquisition, behavior, and conversion reports.
⢠Advanced Google Analytics Features: Exploring advanced features like custom dimensions, segments, and event tracking.
⢠Data Visualization and Interpretation: Learning to create and interpret data visualizations, including charts, graphs, and tables.
⢠Data-Driven Decision Making: Understanding how to use data to make informed decisions and optimize website performance.
⢠Privacy and Security in Web Analytics: Learning about data privacy regulations, ethical considerations, and best practices for data security.
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