Executive Development Programme Product Management Excellence
-- ViewingNowThe Executive Development Programme in Product Management Excellence is a certificate course designed to empower professionals with the necessary skills to drive product development and management strategies in the rapidly changing business landscape. This programme emphasizes the importance of data-driven decision making, user-centered design, and strategic thinking in product management.
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⢠Product Strategy: Defining and executing a product vision and strategy that aligns with business goals and meets customer needs.
⢠Market Research: Understanding target customers, competitors, and market trends to inform product decisions.
⢠Roadmap Development: Creating and managing a product roadmap that balances short-term and long-term goals.
⢠Requirements Gathering: Collaborating with stakeholders to gather, prioritize, and document product requirements.
⢠Agile Product Development: Applying agile principles and methodologies to manage product development lifecycle and deliver value to customers faster.
⢠User Experience Design: Designing user-centered products that provide an intuitive and engaging user experience.
⢠Data Analysis: Analyzing product data to inform decision making, identify opportunities, and measure success.
⢠Go-to-Market Strategy: Developing a comprehensive go-to-market strategy that includes positioning, messaging, and launch planning.
⢠Product Marketing: Creating and executing product marketing plans that effectively communicate the value of the product to target customers.
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