Executive Development Programme in Agency Product Leadership
-- ViewingNowThe Executive Development Programme in Agency Product Leadership is a certificate course designed to empower aspiring and current product leaders in the agency industry. This program emphasizes the importance of strategic decision-making, customer-centric innovation, and cross-functional collaboration to drive business growth and deliver exceptional client results.
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Here are the essential units for an Executive Development Programme in Agency Product Leadership:
โข Product Strategy: Developing and executing effective product strategies to meet business goals and objectives.
โข Product Development: The end-to-end process of creating, building, and launching successful products and features.
โข Market Research: Gathering and analyzing market data to inform product decisions and stay ahead of the competition.
โข User Experience (UX) Design: Creating user-centered designs that deliver intuitive and enjoyable product experiences.
โข Data Analytics: Using data to inform product decisions, measure success, and optimize performance.
โข Agile Methodologies: Implementing agile practices to improve product development processes and deliver value faster.
โข Product Marketing: Communicating the value of products to customers, partners, and stakeholders.
โข Product Lifecycle Management: Managing products from inception to retirement, and maximizing their value over time.
โข Leadership and Team Management: Building and leading high-performing product teams to achieve business goals.
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