Certificate in Advertising Law & Intellectual Property
-- ViewingNowThe Certificate in Advertising Law & Intellectual Property course is a vital program for professionals seeking to navigate the complex legal landscape of advertising and intellectual property. This course covers critical areas including copyright, trademark, and patent law, equipping learners with the essential skills to protect their creative assets and avoid legal pitfalls in advertising campaigns.
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โข Introduction to Advertising Law: Understanding legal fundamentals, regulations, and guidelines in advertising
โข Advertising Claims: Substantiating claims, avoiding deceptive practices, and compliance with truth-in-advertising standards
โข Consumer Protection Act: Learning about consumer rights, prohibited practices, and legal remedies
โข Intellectual Property Basics: Overview of copyrights, patents, trademarks, and trade secrets
โข Trademarks in Advertising: Registration, protection, and enforcement of trademarks
โข Copyright Law: Copyright protection, fair use, and licensing in advertising
โข Advertising and Social Media: Navigating legal challenges and best practices for social media advertising
โข Privacy in Advertising: Data protection, privacy policies, and compliance with privacy laws
โข False Advertising and Lanham Act: Understanding Lanham Act provisions, false advertising claims, and litigation
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