Global Certificate in Retail Media & Competitive Analysis
-- ViewingNowThe Global Certificate in Retail Media & Competitive Analysis is a comprehensive course designed to empower learners with essential skills in retail media and competitive analysis. In today's fast-paced business environment, understanding consumer behavior, market trends, and competitive dynamics is crucial for career advancement in various industries.
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GBP £ 140
GBP £ 202
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โข Retail Media Fundamentals: Understanding the basics of retail media, its importance, and the evolving retail media landscape.
โข Data Analysis for Retail Media: Learning data analysis techniques, tools, and best practices to derive insights from retail media data.
โข Competitive Analysis in Retail Media: Identifying competitors, analyzing their strategies, and leveraging that information to optimize retail media performance.
โข Audience Segmentation & Targeting: Techniques for segmenting and targeting audiences in retail media to improve campaign performance.
โข Retail Media Ad Formats: Exploring various ad formats in retail media and understanding their advantages, use cases, and performance metrics.
โข Retail Media Attribution Modeling: Understanding attribution modeling principles and implementing them to measure the impact of retail media on business outcomes.
โข Privacy & Compliance in Retail Media: Learning about data privacy regulations, consumer privacy concerns, and compliance requirements in retail media.
โข Optimizing Retail Media Campaigns: Techniques for optimizing retail media campaigns, including bid management, creative testing, and audience refinement.
โข Retail Media Measurement & Reporting: Learning how to measure and report on retail media performance, including key metrics, data visualization, and storytelling.
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