Global Certificate in Creative Business Models
-- ViewingNowThe Global Certificate in Creative Business Models course is a comprehensive program designed to equip learners with the essential skills needed to thrive in today's dynamic business landscape. This course emphasizes the importance of creativity and innovation in developing successful business models that can adapt to changing market conditions.
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โข Creative Thinking and Ideation: This unit will cover the principles of creative thinking and how to apply them to business model generation. It will include techniques for ideation and idea selection. โข Value Proposition Design: This unit will focus on designing and testing value propositions for creative business models. It will cover the key elements of a successful value proposition and how to validate it with customers. โข Business Model Canvas: This unit will introduce the Business Model Canvas, a visual tool for designing and describing business models. It will cover each of the nine building blocks of the canvas in detail. โข Revenue Streams and Monetization Strategies: This unit will explore different revenue streams and monetization strategies for creative business models. It will cover both traditional and innovative approaches to generating revenue. โข Customer Segments and Targeting: This unit will focus on identifying and targeting customer segments for creative business models. It will cover techniques for segmentation, targeting, and positioning. โข Marketing and Sales Strategies: This unit will cover marketing and sales strategies for creative business models. It will include both traditional and digital marketing channels and tactics. โข Partnerships and Collaboration: This unit will explore the role of partnerships and collaboration in creative business models. It will cover different types of partnerships, how to form them, and how to manage them. โข Scaling and Growth Strategies: This unit will focus on scaling and growth strategies for creative business models. It will cover different approaches to scaling, including organic growth, acquisition, and partnerships. โข Social Impact and Sustainability: This unit will cover the social and environmental impact of creative business models. It will explore how to create businesses that are not only profitable but also sustainable and socially responsible.
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