Executive Development Programme in Mobile Product Portfolio Strategy
-- ViewingNowThe Executive Development Programme in Mobile Product Portfolio Strategy is a certificate course designed to empower professionals with the necessary skills to excel in the rapidly evolving mobile technology industry. This programme emphasizes the importance of strategic decision-making, product innovation, and portfolio management in a mobile-centric world.
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โข Mobile Product Portfolio Strategy Development: Understanding the market, customer needs, and competitive landscape to create a differentiated mobile product portfolio strategy.
โข Mobile Product Lifecycle Management: Managing the entire lifecycle of mobile products from ideation, development, launch, and maturity to eventual retirement.
โข Market Research and Analysis: Identifying target customers, market segmentation, and trends to inform mobile product development decisions.
โข Product Roadmapping: Creating a visual representation of the mobile product's development timeline, including milestones, dependencies, and releases.
โข Mobile Product Innovation: Implementing new ideas and technologies to create innovative mobile products that meet customer needs and drive growth.
โข Go-to-Market Strategy: Developing a comprehensive plan for launching mobile products, including positioning, messaging, and sales enablement.
โข Mobile Product Analytics: Measuring and analyzing mobile product performance using metrics such as user engagement, revenue, and retention.
โข Portfolio Optimization: Continuously evaluating and adjusting the mobile product portfolio to maximize revenue and growth opportunities.
โข Cross-Functional Collaboration: Working with cross-functional teams such as marketing, sales, and engineering to ensure successful mobile product launches and growth.
โข Stakeholder Management: Building and maintaining relationships with key stakeholders, including executives, customers, and partners, to ensure mobile product success.
โข Risk Management: Identifying and mitigating potential risks to the mobile product portfolio, including market, technical, and operational risks.
โข Mobile Product Leadership: Developing the skills and mindset required to lead successful mobile product teams and deliver results.
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