Professional Certificate in Mobile Video: Performance Marketing
-- ViewingNowThe Professional Certificate in Mobile Video: Performance Marketing is a comprehensive course designed to meet the growing industry demand for mobile video advertising experts. This certificate program equips learners with essential skills required to create and implement high-performing mobile video marketing campaigns.
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The course covers various topics, including mobile video production, distribution, analytics, and optimization. By completing this course, learners will gain a deep understanding of the mobile video landscape and how to leverage it for maximum ROI. This certification is a valuable addition to any marketer's resume, demonstrating proficiency in one of the fastest-growing digital advertising channels. With mobile video advertising projected to grow to $25 billion by 2023, this course provides learners with a competitive edge and sets them up for career advancement in this exciting field.
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โข Mobile Video Fundamentals
โข Video Production Techniques for Mobile
โข Understanding Performance Marketing
โข Mobile Video Advertising Formats
โข Targeting and Retargeting Strategies
โข Mobile Video Analytics and Optimization
โข Mobile Video Campaign Management
โข Brand Safety and Fraud Prevention in Mobile Video
โข Legal and Ethical Considerations in Performance Marketing
โข Case Studies in Successful Mobile Video Campaigns
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**Market trends:** High demand due to increasing mobile video consumption.
**Salary range:** ยฃ30,000 - ยฃ45,000 per year.
**Skills required:** Video editing, content creation, SEO, and data analysis. 2. **Performance Marketing Manager:** In this role, you will create, optimize, and measure performance marketing campaigns. This role typically involves working closely with various teams, including creatives and analysts.
**Market trends:** High demand due to the growing emphasis on data-driven marketing.
**Salary range:** ยฃ40,000 - ยฃ65,000 per year.
**Skills required:** Digital marketing, analytical skills, project management, and communication. 3. **Video Advertising Consultant:** As a Video Advertising Consultant, you will help businesses create effective video advertising strategies and optimize their ad spend.
**Market trends:** Increasing demand as businesses recognize the importance of video advertising.
**Salary range:** ยฃ35,000 - ยฃ60,000 per year.
**Skills required:** Video advertising, campaign optimization, and client management. 4. **Mobile App Marketing Analyst:** A Mobile App Marketing Analyst focuses on developing and implementing marketing strategies to promote mobile apps and maximize user engagement.
**Market trends:** High demand due to the ever-growing mobile app market.
**Salary range:** ยฃ28,000 - ยฃ48,000 per year.
**Skills required:** Mobile app marketing, data analysis, A/B testing, and UX/UI design knowledge. These roles showcase the diverse opportunities available in mobile video and performance marketing. With the right skills and training, you can tap into these growing markets and advance your career.
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PROFESSIONAL CERTIFICATE IN MOBILE VIDEO: PERFORMANCE MARKETING
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London School of International Business (LSIB)
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05 May 2025
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