Advanced Certificate in Web Analytics for Increased Revenue
-- ViewingNowThe Advanced Certificate in Web Analytics for Increased Revenue is a comprehensive course that equips learners with the essential skills necessary to excel in the rapidly growing field of web analytics. This certificate course emphasizes the importance of data-driven decision making in today's digital landscape, empowering learners to leverage web analytics tools and techniques to improve website performance, increase user engagement, and drive revenue growth.
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โข Web Analytics Fundamentals
โข Data Collection and Analysis Techniques
โข Segmentation and Cohort Analysis
โข Conversion Rate Optimization (CRO)
โข Google Analytics Advanced Features
โข Implementing Google Tag Manager
โข Attribution Modeling
โข A/B Testing and Multivariate Experiments
โข Advanced Data Visualization and Reporting Tools
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