Global Certificate in SEO for International Brands
-- ViewingNowThe Global Certificate in SEO for International Brands course is a comprehensive program designed to meet the growing demand for SEO specialists in the global market. This course emphasizes the importance of SEO in today's digital landscape, where international brands require expert assistance to reach their target audience and increase visibility.
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GBP £ 140
GBP £ 202
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โข International SEO Fundamentals: An introduction to the key concepts and strategies of international SEO, including hreflang tags, country-code top-level domains (ccTLDs), and geo-targeting.
โข Keyword Research for International Markets: Techniques for conducting effective keyword research in multiple languages and regions, including the use of translation tools and local insights.
โข Technical SEO for International Websites: Best practices for optimizing international websites for search engines, including proper site architecture, mobile optimization, and site speed.
โข Localization and Culturalization of Content: Strategies for adapting website content to different languages and cultures, including the use of local dialects, idioms, and cultural references.
โข Link Building for International Brands: Techniques for building high-quality backlinks from authoritative websites in different countries and regions, including the use of local directories and influencer outreach.
โข Measurement and Analytics for International SEO: Methods for tracking and analyzing the performance of international SEO campaigns, including the use of Google Analytics and Search Console.
โข Ethical Considerations in International SEO: Discussion of the ethical implications of international SEO, including the importance of cultural sensitivity, transparency, and user privacy.
โข Emerging Trends in International SEO: Overview of the latest trends and best practices in international SEO, including the impact of voice search, artificial intelligence, and mobile-first indexing.
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