Executive Development Programme in Composition & Persuasion
-- ViewingNowThe Executive Development Programme in Composition & Persuasion is a certificate course designed to enhance professional communication skills. In today's competitive business environment, the ability to articulate ideas effectively and persuasively is crucial for career advancement.
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โข Fundamentals of Composition: Understanding the basics of effective writing, including sentence structure, grammar, and style.
โข Persuasive Techniques: Introduction to persuasive writing, including the use of logic, emotion, and credibility to influence readers.
โข Audience Analysis: Learning how to identify and understand different audience types, and adapting writing style and tone accordingly.
โข Business Writing: Mastering the art of writing for a professional audience, including emails, memos, and reports.
โข Storytelling in Business: Using narrative techniques to make business writing more engaging and memorable.
โข Writing for Social Media: Adapting writing style for different social media platforms, and understanding the unique challenges and opportunities of online communication.
โข Critical Thinking and Argumentation: Developing critical thinking skills, and learning how to construct persuasive arguments and counter-arguments.
โข Editing and Revision: Understanding the importance of editing and revision in the writing process, and learning techniques for self-editing and peer-editing.
โข Ethics in Writing: Exploring the ethical considerations of writing, including issues of truth, fairness, and privacy.
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