Advanced Certificate in Campaign Measurement for Social Commerce

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The Advanced Certificate in Campaign Measurement for Social Commerce is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly growing field of social commerce. This course focuses on the importance of data-driven decision making and how to effectively measure and analyze the success of social commerce campaigns.

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ใ“ใฎใ‚ณใƒผใ‚นใซใคใ„ใฆ

With the increasing demand for experts who can bridge the gap between social media marketing and e-commerce, this course offers learners the opportunity to enhance their understanding of key performance indicators, attribution models, and advanced analytics techniques. By completing this course, learners will be able to demonstrate their ability to optimize social commerce campaigns, drive revenue growth, and advance their careers in this exciting and in-demand industry.

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ใฉใ“ใ‹ใ‚‰ใงใ‚‚ๅญฆ็ฟ’

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ๅพ…ๆฉŸๆœŸ้–“ใชใ—

ใ‚ณใƒผใ‚น่ฉณ็ดฐ

โ€ข Advanced Data Analysis: This unit will cover the use of advanced statistical methods for analyzing social commerce campaign data.
โ€ข Multi-Channel Tracking: This unit will focus on tracking and measuring social commerce campaigns across multiple channels and platforms.
โ€ข Attribution Modeling: This unit will cover the various attribution models used in determining the effectiveness of social commerce campaigns.
โ€ข A/B Testing and Optimization: This unit will focus on the use of A/B testing and optimization techniques for social commerce campaigns.
โ€ข Social Listening and Analytics: This unit will cover the use of social listening and analytics tools for measuring and analyzing social commerce campaigns.
โ€ข Influencer Marketing Measurement: This unit will focus on the unique challenges of measuring influencer marketing campaigns in the context of social commerce.
โ€ข Customer Lifetime Value (CLV) and Return on Investment (ROI): This unit will cover the calculation and analysis of CLV and ROI for social commerce campaigns.
โ€ข Data Visualization and Reporting: This unit will cover best practices for data visualization and reporting in the context of social commerce campaign measurement.
โ€ข Social Commerce Trends and Future Directions: This unit will explore emerging trends and future directions in social commerce and their implications for campaign measurement.

Note: The units and topics may change based on the course curriculum and requirements.

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ใ‚ตใƒณใƒ—ใƒซ่จผๆ˜Žๆ›ธใฎ่ƒŒๆ™ฏ
ADVANCED CERTIFICATE IN CAMPAIGN MEASUREMENT FOR SOCIAL COMMERCE
ใซๆŽˆไธŽใ•ใ‚Œใพใ™
ๅญฆ็ฟ’่€…ๅ
ใงใƒ—ใƒญใ‚ฐใƒฉใƒ ใ‚’ๅฎŒไบ†ใ—ใŸไบบ
London School of International Business (LSIB)
ๆŽˆไธŽๆ—ฅ
05 May 2025
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