Global Certificate Short-Form Video Marketing
-- ViewingNowThe Global Certificate in Short-Form Video Marketing is a comprehensive course designed to meet the growing demand for dynamic video content in today's digital landscape. This course highlights the importance of short-form video as a powerful tool for brand storytelling, audience engagement, and marketing strategy.
2,350+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Video Production Basics: Understanding the fundamentals of video production, including equipment, lighting, sound, and editing.
โข Video Marketing Strategy: Developing a comprehensive video marketing strategy, including defining goals, identifying target audiences, and selecting the right channels.
โข Short-Form Video Formats: Exploring popular short-form video formats, such as stories, reels, and TikToks, and learning how to optimize content for each.
โข Content Planning and Creation: Planning and creating engaging and relevant short-form video content that resonates with target audiences.
โข Video Analytics and Metrics: Measuring and analyzing video performance using key metrics, such as views, engagement, and conversion rates.
โข Paid Social Advertising: Utilizing paid social advertising to amplify short-form video content and reach larger audiences.
โข Video SEO and Discoverability: Optimizing video content for search engines and social media algorithms to increase discoverability.
โข Video Accessibility and Inclusivity: Ensuring video content is accessible and inclusive to all viewers, including those with disabilities or language barriers.
โข Ethics and Compliance: Understanding legal and ethical considerations in short-form video marketing, including copyright, disclosures, and privacy.
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