Professional Certificate in Sales PR for Building Influence
-- ViewingNowThe Professional Certificate in Sales PR for Building Influence is a course designed to empower learners with the skills necessary to excel in sales and public relations. This program highlights the importance of building influence, fostering relationships, and driving business growth.
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โข Sales Fundamentals: Understanding the sales process, building rapport, identifying customer needs, overcoming objections, and closing techniques.
โข Public Relations (PR) Basics: Defining PR, differentiating between PR and marketing, understanding the role of PR in sales, and creating PR strategies.
โข Building Influence through PR: Developing thought leadership, creating powerful messages, building relationships with influencers, and executing successful PR campaigns.
โข Digital PR and Social Selling: Utilizing digital platforms for PR, social selling, and building a personal brand online.
โข Content Marketing for Sales: Creating and distributing valuable content for lead generation, nurturing relationships, and closing deals.
โข Data-Driven Sales and PR: Analyzing and measuring sales and PR performance, identifying trends, and making data-driven decisions.
โข Networking and Event Marketing: Building relationships, attending networking events, and executing effective event marketing campaigns.
โข Crisis Management for Sales and PR: Planning for and managing crises, protecting the brand, and restoring trust.
โข Ethics in Sales and PR: Understanding ethical considerations, maintaining transparency, and building trust with customers and stakeholders.
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