Global Certificate Ad Fraud: Results-Driven Strategies
-- ViewingNowThe Global Certificate in Ad Fraud: Results-Driven Strategies is a crucial course for digital marketing professionals seeking to combat ad fraud and optimize marketing spend. With the rapid growth of digital advertising, ad fraud has become a significant issue, costing the industry billions of dollars each year.
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โข Ad Fraud Basics
โข Understanding Fraudulent Activities: Bots, Click Farms, and Human Fraud
โข Ad Fraud Detection Techniques: Analyzing Traffic Patterns and Behavior
โข Implementing Ad Fraud Prevention Strategies: Ad Verification and Fraud Filtering
โข Monitoring and Measuring Ad Fraud: Key Performance Indicators (KPIs)
โข Ad Fraud Legal and Ethical Considerations
โข Building a Fraud-Resistant Ad Strategy: Collaborating with Ad Networks and Partners
โข Emerging Trends in Ad Fraud: Machine Learning and AI
โข Case Studies: Successful Ad Fraud Mitigation Strategies
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