Executive Development Programme Video Marketing: Performance Analysis
-- ViewingNowExecutive Development Programme: Video Marketing – Performance Analysis In the digital age, video marketing has become a critical aspect of business strategy. This certificate course in Video Marketing – Performance Analysis is designed to equip executives with the skills to analyze, optimize, and measure the effectiveness of video marketing campaigns.
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โข Video Marketing Metrics
โข Understanding Key Performance Indicators (KPIs)
โข Analyzing Views and Impressions
โข Engagement Metrics: Likes, Shares, and Comments
โข Click-Through Rate (CTR) and Conversion Analysis
โข Audience Retention and Drop-off Points
โข Evaluating Video SEO Performance
โข Social Media Platform-specific Analytics
โข A/B Testing and Optimization Techniques
โข Reporting and Visualization Tools for Data Analysis
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