Global Certificate in The Science of Content Marketing
-- ViewingNowThe Global Certificate in The Science of Content Marketing is a comprehensive course designed to empower learners with the necessary skills to excel in content marketing. This course emphasizes the importance of data-driven strategies and storytelling in creating impactful content.
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GBP £ 140
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โข Content Marketing Fundamentals: Understanding the basics of content marketing, its importance, and how it contributes to business growth.
โข Content Strategy and Planning: Developing a comprehensive content strategy, setting goals, and planning content calendars.
โข Content Creation and Optimization: Creating engaging and relevant content, optimizing for search engines (SEO), and ensuring accessibility.
โข Content Distribution and Promotion: Utilizing various channels to distribute and promote content, including social media, email marketing, and influencer partnerships.
โข Content Measurement and Analysis: Tracking and analyzing content performance, understanding key performance indicators (KPIs), and making data-driven decisions.
โข Content Ethics and Compliance: Adhering to legal and ethical guidelines, understanding copyright laws, and ensuring transparency.
โข Content Marketing Tools and Technologies: Exploring various content marketing tools, platforms, and technologies to streamline workflows and improve efficiency.
โข Content Marketing for B2B and B2C: Tailoring content marketing strategies for business-to-business (B2B) and business-to-consumer (B2C) markets.
โข Content Marketing Trends and Future Developments: Staying updated on the latest content marketing trends, best practices, and future developments.
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