Professional Certificate in Composition & Digital Communication Strategy
-- ViewingNowThe Professional Certificate in Composition & Digital Communication Strategy is a course designed to empower learners with essential skills for effective digital communication. This certificate program highlights the importance of clear and compelling composition in today's digital landscape.
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GBP £ 140
GBP £ 202
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โข Composing for Digital Media: This unit covers the basics of writing for digital platforms, including best practices for structure, style, and tone. โข Digital Communication Channels: Students will learn about the various channels of digital communication and how to tailor content for each. โข Content Strategy: This unit covers the development of a comprehensive content strategy, including audience research, goal-setting, and content planning. โข Search Engine Optimization (SEO): This unit covers the basics of SEO, including keyword research, on-page optimization, and link building. โข Social Media Strategy: Students will learn how to create and implement a social media strategy, including content creation, community management, and analytics. โข Digital Analytics: This unit covers the basics of digital analytics, including web analytics tools, metrics, and reporting. โข Content Creation Tools: Students will learn about various content creation tools, including content management systems, graphic design tools, and video editing software. โข User Experience (UX) Writing: This unit covers the basics of UX writing, including microcopy, onboarding, and error messages. โข Email Marketing: Students will learn about best practices for email marketing, including list building, email design, and automation.
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