Global Certificate in Brand Perception and Brand Activism
-- ViewingNowThe Global Certificate in Brand Perception and Brand Activism is a comprehensive course designed to equip learners with essential skills in shaping brand image and reputation. This program emphasizes the importance of understanding consumer behavior, societal trends, and activism in modern branding strategies.
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Unit 1: Introduction to Brand Perception
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Unit 2: The Power of Brand Activism
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Unit 3: Understanding Brand Identity and Positioning
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Unit 4: Analyzing Consumer Perception and Behavior
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Unit 5: The Role of Storytelling in Brand Perception
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Unit 6: Social Responsibility and Sustainability in Branding
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Unit 7: The Impact of Brand Perception on Customer Loyalty
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Unit 8: Measuring and Monitoring Brand Perception
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Unit 9: Best Practices in Brand Activism
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Unit 10: Navigating Crisis Management and Brand Perception
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