Global Certificate in Google Ads for the Future

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The Global Certificate in Google Ads for the Future is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing. This certificate course focuses on Google Ads, a critical tool in online advertising, and covers various aspects including search, display, video, and shopping ads.

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About this course

In today's digital age, the demand for professionals with Google Ads expertise is high, making this course highly relevant. By completing this program, learners will gain a competitive edge in the job market, with the ability to create and manage effective online advertising campaigns that drive business growth. The course covers everything from the basics of Google Ads to advanced strategies, ensuring that learners have a well-rounded understanding of the platform. With a hands-on approach, learners will have the opportunity to apply their knowledge and gain practical experience, preparing them for real-world scenarios and career advancement.

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Course Details

Unit 1: Introduction to Google Ads
Unit 2: Google Ads Account Structure
Unit 3: Keyword Research and Planning
Unit 4: Creating and Optimizing Search Ads
Unit 5: Display Advertising: Design and Placement
Unit 6: Video Advertising with YouTube
Unit 7: Shopping Ads: Setup and Management
Unit 8: Google Ads Automation and Scripts
Unit 9: Measuring Success with Google Ads Metrics
Unit 10: Advanced Google Ads Strategies and Best Practices

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