Advanced Certificate Webinar Video: Strategic Communication
-- viewing nowThe Advanced Certificate in Strategic Communication is a comprehensive course designed to empower learners with essential skills for effective communication in the workplace. This webinar video course highlights the importance of strategic communication in today's fast-paced business environment, where clear and concise messaging can make all the difference in achieving organizational goals.
6,267+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Strategic Planning in Communication: Understanding the organization's goals, target audience, and communication objectives. Analyzing the communication environment, stakeholders, and resources. Developing a strategic communication plan.
• Message Development and Design: Crafting compelling and persuasive messages that align with the organization's objectives and resonate with the target audience. Designing visual and multimedia elements that enhance the message.
• Media Relations and Publicity: Building relationships with journalists and media outlets. Pitching stories and arranging interviews. Writing press releases and other media materials.
• Crisis Communication: Preparing for and managing communication during crises, emergencies, and controversies. Identifying potential crises and developing contingency plans. Communicating with stakeholders, the media, and the public.
• Internal Communication and Employee Engagement: Designing and implementing internal communication strategies that foster employee engagement, motivation, and loyalty. Addressing internal stakeholders' needs and concerns.
• Digital and Social Media Strategy: Developing and executing digital and social media strategies that align with the organization's objectives and reach the target audience. Analyzing metrics and adjusting tactics accordingly.
• Cross-Cultural Communication: Adapting communication strategies to different cultural contexts and audiences. Understanding cultural nuances and avoiding communication breakdowns.
• Ethics and Professional Standards in Communication: Upholding ethical principles and professional standards in communication practice. Addressing ethical dilemmas and ensuring transparency, honesty, and accountability.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate