Professional Certificate in Google Analytics: Email Insights

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The Professional Certificate in Google Analytics: Email Insights is a valuable course for digital marketing professionals seeking to enhance their data analysis skills. This certificate course focuses on using Google Analytics to track and optimize email marketing campaigns, a critical skill in today's data-driven world.

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About this course

With email marketing being a $6.4 billion industry in the US alone, there is significant demand for professionals who can effectively analyze and optimize email campaigns. This course equips learners with the essential skills to meet this demand. Throughout the course, learners will gain hands-on experience in setting up and tracking email campaigns, analyzing campaign data, and using insights to improve email marketing strategies. By the end of the course, learners will have a solid understanding of how to use Google Analytics to drive email marketing success, setting them apart in the job market and positioning them for career advancement.

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Course Details

• Understanding Google Analytics
• Email Analytics: An Overview
• Setting Up Google Analytics for Emails
• Tracking Email Opens and Clicks with Google Analytics
• Measuring Conversion Rates through Email Campaigns with Google Analytics
• Analyzing Email Performance Metrics with Google Analytics
• Segmenting Email Audiences with Google Analytics
• A/B Testing Emails with Google Analytics
• Utilizing Google Analytics Data to Improve Email Strategy
• Advanced Google Analytics Techniques for Email Insights

Career Path

Google Charts 3D Pie Chart: Professional Certificate in Google Analytics - Email Insights - UK Job Market Trends
This section features an engaging 3D pie chart, powered by Google Charts, presenting the latest UK job market trends for professionals certified in Google Analytics with a focus on Email Insights. The data highlights the percentage distribution of popular roles, such as Marketing Analyst, Email Marketing Specialist, Digital Analytics Consultant, Data Analyst, and SEO Specialist. With a transparent background and a responsive design, the chart adapts to various screen sizes, providing clear and concise information at a glance. The conversational and straightforward content is optimized with primary and secondary keywords, engaging users and search engines alike.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
PROFESSIONAL CERTIFICATE IN GOOGLE ANALYTICS: EMAIL INSIGHTS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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