Professional Certificate in Social Media Crisis Strategy

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The Professional Certificate in Social Media Crisis Strategy is a crucial course for professionals seeking to excel in the rapidly evolving digital landscape. This certificate course equips learners with the essential skills to manage and mitigate social media crises, ensuring business continuity and protecting brand reputation.

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About this course

In today's interconnected world, social media crises can escalate swiftly, causing significant damage to businesses and individuals alike. This industry-demanded course provides learners with the knowledge and tools to assess risks, develop crisis management plans, and respond effectively to social media threats. By completing this program, learners will be well-prepared to advance their careers in social media management, public relations, marketing, and other related fields. Enroll today and gain the competitive edge needed to succeed in the ever-changing social media landscape!

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Course Details

• Unit 1: Introduction to Social Media Crisis Strategy
• Unit 2: Identifying and Assessing Social Media Crisis Situations
• Unit 3: Developing a Crisis Communication Plan
• Unit 4: Social Media Listening and Monitoring Tools
• Unit 5: Stakeholder Management during Social Media Crises
• Unit 6: Legal and Ethical Considerations in Social Media Crisis Management
• Unit 7: Implementing a Social Media Crisis Response
• Unit 8: Post-Crisis Evaluation and Improvement Strategies
• Unit 9: Case Studies in Social Media Crisis Management
• Unit 10: Best Practices for Ongoing Social Media Risk Mitigation

Career Path

The Professional Certificate in Social Media Crisis Strategy equips learners with the necessary skills to effectively manage and respond to crises on social media platforms. This program focuses on four primary roles in the industry, each with its unique responsibilities and salary ranges. 1. **Social Media Manager (30%)** Social Media Managers plan, implement, and manage social media strategies for businesses and organizations. They craft and share engaging content, monitor feedback, and respond to customer inquiries. The average salary in the UK for this role is £30,000-£40,000 per year. 2. **Crisis Communications Specialist (40%)** Crisis Communications Specialists manage and coordinate communications during a crisis situation, ensuring consistent and accurate messaging to the public. They work closely with PR and marketing teams to develop strategies and respond to negative events. The average salary in the UK for this role is £40,000-£55,000 per year. 3. **Digital Marketing Coordinator (20%)** Digital Marketing Coordinators collaborate with marketing teams to create and implement digital campaigns, monitor performance, and analyze metrics. They focus on increasing brand awareness and engagement through various digital channels. The average salary in the UK for this role is £25,000-£35,000 per year. 4. **Public Relations Specialist (10%)** Public Relations Specialists manage the public image of businesses and organizations, building positive relationships with the media, stakeholders, and the general public. They craft press releases, organize events, and communicate with the media on behalf of their clients. The average salary in the UK for this role is £25,000-£40,000 per year. These roles are in high demand, and the need for professionals with social media crisis strategy skills will continue to grow as businesses increasingly rely on digital platforms to reach their audiences.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
PROFESSIONAL CERTIFICATE IN SOCIAL MEDIA CRISIS STRATEGY
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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