Certificate in SMS: Targeting the Right Audience for Black Friday

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The Certificate in SMS: Targeting the Right Audience for Black Friday course is a must-take for professionals seeking to excel in digital marketing. This course focuses on the importance of SMS (Short Message Service) marketing, a powerful tool for reaching customers during high-traffic shopping events like Black Friday.

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About this course

As businesses increasingly rely on digital channels to reach customers, the demand for skilled SMS marketers is on the rise. This course equips learners with the essential skills to identify and target the right audience, ensuring maximum impact for marketing campaigns. Through this course, learners will gain a deep understanding of SMS marketing strategies, audience segmentation, and messaging best practices. They will also learn how to measure and analyze campaign performance, enabling them to continually refine and improve their marketing efforts. By the end of this course, learners will have the skills and knowledge needed to lead successful SMS marketing campaigns, positioning them for career advancement in this high-demand field.

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Course Details

• Understanding Black Friday & its Audience
• Identifying Target Markets for Black Friday
• Crafting Effective SMS Messages for Black Friday
• Analyzing Consumer Behavior for Black Friday Sales
• Best Practices for SMS Marketing during Black Friday
• Leveraging Data for Personalized Black Friday Promotions
• Building a Black Friday SMS Campaign Strategy
• Measuring Success: SMS Metrics for Black Friday
• Legal Compliance & Responsible SMS Marketing for Black Friday

Career Path

The Certificate in SMS: Targeting the Right Audience for Black Friday program prepares professionals for in-demand roles during the busy holiday shopping season. This 3D Google Charts pie chart highlights the distribution of job opportunities in marketing, sales, data analysis, UX/UI design, and IT project management. In the UK, marketing specialists account for 35% of the job market trends, showcasing the importance of strategic marketing campaigns for Black Friday events. Sales specialists are the second most sought-after professionals, making up 25% of the demand, emphasizing the need for effective sales strategies during this critical shopping period. Data analysts play a crucial role in analyzing sales trends, consumer behavior, and marketing campaign performance, accounting for 20% of the job market. UX/UI designers, with 15% of the demand, focus on creating seamless and engaging online shopping experiences for consumers. Finally, IT project managers, representing 5% of the job market, oversee the successful execution of Black Friday technology projects. This responsive 3D pie chart is an excellent tool to understand the Certificate in SMS job market trends and adapt to the ever-evolving industry requirements.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFICATE IN SMS: TARGETING THE RIGHT AUDIENCE FOR BLACK FRIDAY
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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