Global Certificate in Facebook Ads Targeting

Name: Global Certificate in Facebook Ads Targeting
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The Global Certificate in Facebook Ads Targeting is a comprehensive course designed to provide learners with the essential skills needed to excel in digital marketing. With over 2.

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About this course

7 billion monthly active users, Facebook offers a vast platform for businesses to reach their target audience. This course focuses on teaching the art and science of Facebook Ads Targeting, an in-demand skill set in today's digital-focused world. Learners will gain a deep understanding of how to create and implement effective Facebook ad campaigns that drive results. The course covers topics such as audience research, ad creation, campaign optimization, and analytics. By the end of the course, learners will be equipped with the skills needed to advance their careers in digital marketing, advertising, and social media management. In an era where businesses are increasingly relying on digital advertising to reach their customers, this course is more relevant than ever. By earning the Global Certificate in Facebook Ads Targeting, learners will demonstrate their expertise in this in-demand area and set themselves apart in a competitive job market.

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Course Details

• Facebook Ads Manager Basics: Creating a Facebook Ads Manager account, navigating the interface, and understanding core components. • Understanding Facebook Audience Insights: Learning to use Audience Insights to understand target audiences, including demographics, interests, and behaviors. • Creating Compelling Facebook Ad Content: Best practices for creating visually appealing and persuasive ad content, including images, videos, and ad copy. • Setting Up Facebook Ad Targeting: Learning to target specific audiences based on demographics, interests, behaviors, connections, and custom audiences. • Facebook Ad Placements: Understanding the different ad placements available, including desktop news feed, mobile news feed, right column, Instagram, and audience network. • Setting Up Facebook Ad Budgets and Schedules: Learning to set up ad budgets, schedules, and bidding strategies. • Measuring Facebook Ad Performance: Understanding key metrics for measuring ad performance, including reach, impressions, frequency, and conversion tracking. • Optimizing Facebook Ad Performance: Learning to optimize ad performance based on metrics, including A/B testing, audience segmentation, and bid adjustments.

Career Path

The **Global Certificate in Facebook Ads Targeting** is an in-demand credential, as businesses increasingly rely on targeted social media campaigns to reach their audience. This section highlights relevant job market trends, salary ranges, and skill demand in the UK, represented in a 3D Pie chart. The chart displays the following roles and their respective percentages in the industry: - *Digital Marketing Specialist*: {:data-percent=45} - *PPC Specialist*: {:data-percent=30} - *Social Media Manager*: {:data-percent=15} - *Content Marketing Specialist*: {:data-percent=10} These roles represent the diverse opportunities available for professionals with expertise in Facebook Ads Targeting, illustrating the growing need for data-driven marketing strategies in today's digital landscape.

Entry Requirements

Basic understanding of the subject matter
Proficiency in English language
Computer and internet access
Basic computer skills
Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

Not accredited by a recognized body
Not regulated by an authorized institution
Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

GLOBAL CERTIFICATE IN FACEBOOK ADS TARGETING

is awarded to

Learner Name

who has completed a programme at

London School of International Business (LSIB)

Awarded on

05 May 2025

Blockchain Id: s-1-a-2-m-3-p-4-l-5-e

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.