Executive Development Programme CRM for the Digital Economy

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The Executive Development Programme in CRM for the Digital Economy is a certificate course designed to empower professionals with the essential skills needed to thrive in today's digital economy. This programme is critical for professionals seeking to stay ahead in the rapidly evolving world of business and technology.

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About this course

With a strong focus on Customer Relationship Management (CRM) strategies, the course covers key topics including data analytics, digital marketing, and automation tools. Learners will gain a deep understanding of how to leverage CRM to build strong customer relationships, increase sales, and improve customer service. In addition to theoretical knowledge, the course provides hands-on experience with the latest CRM technologies and tools. Learners will have the opportunity to work on real-world projects, giving them the practical skills needed to succeed in their careers. Upon completion of the course, learners will be equipped with the skills and knowledge needed to drive CRM strategy in their organizations, making them valuable assets in the digital economy. This programme is in high demand across industries, with professionals in marketing, sales, and customer service roles benefiting the most.

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Course Details

• CRM Fundamentals
• Digital Transformation in CRM
• Customer Segmentation and Targeting in the Digital Economy
• Data-Driven Decision Making for CRM
• Social Media and Mobile CRM Strategies
• CRM Personalization in the Digital Age
• Implementing and Managing CRM Systems
• CRM Analytics and Metrics
• Ethics and Privacy in Digital CRM

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
EXECUTIVE DEVELOPMENT PROGRAMME CRM FOR THE DIGITAL ECONOMY
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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