Masterclass Certificate in SEO: Technical SEO Fundamentals

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The Masterclass Certificate in SEO: Technical SEO Fundamentals is a comprehensive course that equips learners with essential skills in technical search engine optimization. This program dives into the critical components of SEO, including website architecture, crawlability, indexing, and structured data.

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About this course

With the ever-growing demand for digital marketing professionals, this course offers learners a competitive edge in the industry. By completing this course, learners will be able to optimize website performance, improve search engine rankings, and increase organic traffic. They will gain hands-on experience in conducting technical SEO audits, identifying and resolving technical issues, and implementing structured data markup. In summary, this course is an excellent investment for professionals seeking to advance their careers in digital marketing, e-commerce, or web development. By mastering technical SEO fundamentals, learners can drive business growth and online success for themselves and their clients.

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Course Details

Unit 1: Introduction to Technical SEO
Unit 2: Website Architecture & Crawlability
Unit 3: URL Structure & Redirects
Unit 4: Site Speed Optimization
Unit 5: Mobile Optimization & AMP
Unit 6: XML Sitemaps & Robots.txt
Unit 7: Structured Data & Schema Markup
Unit 8: Secure Sockets Layer (SSL) & HTTPS
Unit 9: SEO for JavaScript-based Websites
Unit 10: Monitoring & Troubleshooting Technical SEO

Career Path

The SEO industry is booming, and there are various roles in this thriving field. Here are some of the most in-demand SEO positions, represented through a 3D pie chart, along with their market share in the UK. 1. **Technical SEO Specialist**: This role focuses on optimizing website architecture, HTML code, and other technical aspects to improve search engine rankings. With a 45% market share, technical SEO specialists are a significant part of the SEO workforce. 2. **SEO Content Strategist**: Content strategists plan and create high-quality content tailored to specific audiences and optimized for search engines. This role represents 25% of the SEO job market. 3. **SEO Manager**: SEO managers oversee all search engine optimization efforts and coordinate with team members to develop and execute SEO strategies. This position holds a 15% share in the SEO job market. 4. **SEO Analyst**: Analysts analyze website traffic, user behavior, and other SEO performance metrics to optimize websites and campaigns further. SEO analysts make up 10% of the SEO workforce. 5. **SEO Developer**: SEO developers focus on integrating SEO best practices into website development and code to ensure search engine visibility. This role represents the remaining 5% of the SEO job market. With the ever-evolving digital landscape, SEO professionals must stay up-to-date with the latest trends and techniques to succeed in their careers. This Masterclass Certificate in SEO: Technical SEO Fundamentals will equip you with the necessary skills to excel in this dynamic field.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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MASTERCLASS CERTIFICATE IN SEO: TECHNICAL SEO FUNDAMENTALS
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Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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