Professional Certificate in Social Listening & Media Monitoring
-- viewing nowThe Professional Certificate in Social Listening & Media Monitoring is a comprehensive course that equips learners with the essential skills to monitor and analyze conversations across social media platforms and online media. This certificate course emphasizes the importance of understanding customer perspectives, tracking brand reputation, and identifying market trends for strategic decision-making.
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Course Details
• Introduction to Social Listening & Media Monitoring
• Understanding Social Media Analytics
• Social Listening Tools and Techniques
• Analyzing Social Data for Insights
• Media Monitoring Best Practices
• Building a Social Listening Strategy
• Measuring the Impact of Social Listening
• Case Studies in Social Listening & Media Monitoring
• Ethical Considerations in Social Listening
• Trends and Future Directions in Social Listening & Media Monitoring
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