Executive Development Programme in MR Edge: A Strategic Overview
-- ViewingNowThe Executive Development Programme in MR Edge: A Strategic Overview is a certificate course designed to enhance the skills of professionals in the marketing research industry. This programme emphasizes the importance of strategic decision-making, providing learners with a comprehensive understanding of the latest marketing research techniques, tools, and technologies.
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• Strategic Leadership: This unit will cover the importance of strategic leadership and how it can drive organizational success. It will explore the role of executives in setting and executing strategy, decision-making, and risk management. • Business Acumen: This unit will focus on developing a deep understanding of business fundamentals, including financial management, operations, marketing, and sales. It will help participants to analyze financial statements, understand key performance indicators, and make data-driven decisions. • Change Management: This unit will cover the principles and practices of change management, including planning, implementation, and evaluation. It will explore the role of executives in leading and managing change, and how to build a culture of continuous improvement. • Innovation and Entrepreneurship: This unit will focus on fostering a culture of innovation and entrepreneurship within the organization. It will explore the different types of innovation, the innovation process, and how to create an environment that encourages creativity and risk-taking. • Global Mindset: This unit will cover the importance of developing a global mindset and how it can help organizations to succeed in a rapidly changing world. It will explore different cultural perspectives, global trends, and how to build and lead diverse teams. • Strategic Communications: This unit will focus on developing effective communication skills, including verbal, written, and non-verbal communication. It will explore how to build and maintain relationships, influence stakeholders, and communicate complex ideas in a simple and compelling way. • Digital Transformation: This unit will cover the impact of digital technologies on business models, processes, and customer experiences. It will explore the role of executives in leading digital transformation, and how to build a digital-first culture. • Governance and Compliance: This unit will cover the principles of good governance and compliance, including risk management, internal controls, and regulatory requirements. It will explore the role of executives in ensuring that the organization operates in a responsible and ethical manner. • Personal Development: This unit will focus on personal growth and development, including emotional intelligence, resilience, and work-life balance. It will explore how to build self-awareness, set goals, and develop a growth mindset.
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- 2-3 ساعات في الأسبوع
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